Media, Darling: Beth Thompson

Beth Thompson’s resume is three decades long; it was born in newspapers, cut its teeth in magazines and has grown into digital. Over the course of 20-plus years, she has written and edited articles for, by and about Canadians. A communicator who thinks in words and pictures, Thompson lives for the exchange of ideas and believes they are the cornerstone of happiness.
Thompson is the current beauty editor at More magazine. Previously, she has been the editor-in-chief of Glow, Spree and Healthy Woman Magazine, and has freelanced for Chatelaine, Canadian Living, Lavalife and Today’s Parent. She’s also the co-author of Kidfluence: Why Kids Today Mean Business.

Twitter: @morebeth

Did you always want to be in the media? If not, what other careers were on the horizon?
I only ever wanted to write… I wrote my first novel at age 11 titled Mystery in the Mountains. Still unpublished – haha.


Where would you like to be five years from now?
Right where I am. I’ve spent 20 years looking for the balance I’ve recently found. I don’t want to lose that.


Any advice for people getting started in your industry?
Take all jobs related to your field. It’s a sad but true fact that in the early days experience trumps talent.


What are your favourite media outlets, not including your own? (i.e.: what do you read/listen/watch?)
I love anything indie – the true spirit of artistry always comes through and its raw honesty can rock your world.


Best interview you’ve ever had? Worst?
BEST: I had five minutes with Princess Diana and it changed my life.
WORST: I’d been trying for weeks to get an interview with a doctor who refused to speak to the media. Then, out of the blue, he called me. Problem was, I was at home with a sick toddler who was literally vomiting in my arms. Still, I went for it. When I played back the tape all I could hear was my son puking. The joys of working from home!


Best advice you’ve ever been given?
Be yourself – no exceptions.


What rule(s) do you live your life by?
Be yourself – no exceptions.


What’s the most important tip you can give PR pros?
Understand the worlds you’re asking to be a part of.


Best experience you’ve had with a PR pro? We love to hear about #wins.
Reps who put themselves at your disposal so that you can excel – and then do that for every single person in the room. A true pro.


I hate?
PR reps who call and call and call and call and call…


I love?
Anyone who gets nuance.

Reading?
My own novel (currently in revisions).


Best place on earth?
My dining room table.


Dinner guest?
Coco Chanel.


Hero?
My mother. Gone too soon, but larger than life, still.


Favourite app (or whatever you are downloading these days)?
Epicurious. Inspiring recipes and easy grocery lists for holiday planning.

Pool or ocean?
Ocean.


Voicemail or email?
Both. Love to hear from anyone, any time.