Fashion-able: Fred Perry

It’s getting warmer and we are starting to plan fun outdoor activities again – playing tennis and golf, sailing on the lake, walking in the park and, of course, we need to look cute when we do it.

Distributed by our lovely client, Standard Apparel in Canada, Fred Perry has chic, wearable and preppy pieces for the spring/summer season for women, men and kids.

Dating back to the late 1940s, the Fred Perry brand was born when Austrian footballer Tibby Wegner approached tennis champion Fred Perry with an idea: to invent the very first sweatband. Now the iconic heritage brand carries sports-inspired and camera-friendly apparel, footwear, bags, scarves, accessories and more.

Classically pretty looks for ladies:


Casual looks for the gentlemen:
 Adorably smart looks for kids from the brand new children’s unisex collection:



To top it off, Fred Perry has joined up with Vice Magazine to offer a sweet prize package: three-night hotel accommodation, airfare from anywhere in Canada, two VIP tickets to Pop Montreal music festival and a $250-gift certificate to Fred Perry. This is a contest we sure would like to win. Enter to win at http://viceland.com/fredperrycontest/details.php. *Update: the contest has now closed! Best of luck to those of you who entered, 😉


For more information, visit: www.fredperry.com or call 416.538.3733. Fred Perry is located at 964 Queen St. W. in Toronto. Select merchandise is available at other store locations across Canada. 
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Fashion-able: Rudsak Fall/Winter 2011 and a sample sale!

The fourth floor had the pleasure of working on the LG Fashion Week RUDSAK fall/winter 2011 runway show and it was wicked cool. Creative leader and RUDSAK owner Evik Asatoorian designs leather apparel, footwear and accessories and this collection was meant for today’s road traveler.

With motorcycle helmets in hand, the RUDSAK models, lead by Addison Gill, rocked the runway. Montreal-based RUDSAK is one of Canada’s leading leather fashion brands. 
Paired with leather leggings and fashion-forward harems, jackets were sleek in leather and down-filled in neutral khaki, tan, beige and black tones with fur trims.

 

Already known for luxe outerwear, Rudsak turned heads in the front row with equally hip footwear, handbags, and wearable separates. 
Men’s bomber jackets worked with wrapped scarves and cool combats.  
 
For trendy leather you can wear all year, carry a new bag from Rudsak. Can you say “it” bag?

The collection retained RUDSAK’s timeless feel with styles than can be worn wherever, whenever, and showed that the designer’s strengths go well beyond fab jackets. The stylish shoes, bags, pants and skirts had us almost wishing for winter again.
Surely, if ever there was a time to stock up on edgy biker-chic outerwear, handbags and accessories for men and women, it’s now. Especially because….
…RUDSAK is having a sample sale starting Wednesday, April 20 to Saturday, April 23. At 50 to 70 per cent off, zip over to 108 Tycos Drive, in Toronto, and fill your wardrobe up with sweet pieces.