Tara Ballantyne joined Style at Home last February as its resident style and food editor. Tara began her
styling career in Norway and worked for publications like Norwegian ELLE and
French ELLE along with various other European publications. She has had
numerous television appearances on the Marilyn Denis Show, Breakfast Television
you always want to be in the media? If not, what other careers were on the
lifetime, and I’m guilty of wanting to do anything to satisfy my creativity. My
schooling is in interior design and I worked in architecture for three years
before I switched to magazines. It was the best decision I have ever made and I
love what I get to do and how creative I can be each day at Style at Home.
would you like to be five years from now?
photographer, great light, lots of beautiful food, great models and a hundred
baby bunnies shooting some wild Tim Walker-inspired images.
advice for people getting started in your industry?
amounts of coffee, or even pick up someone else’s dry cleaning (seriously I had
to do this once). I’ve had to learn countless coffee orders by heart and had
design proposals ripped up right in front of my face. It can be a long road of
being humble, but you watch and learn and in the end, it’s completely worth it.
are your favourite media outlets, not including your own?
developed an affection for swedish RUM magazine, ELLE Norway and Sweden, and I
love emmas designblogg –
design and style from a scandinavian perspective. I also adore Canadian blog Bijou and Boheme, and spend entirely too much time selecting fashion
ensembles from the The
Sartorialist, that my husband and I
should definitely purchase. Fortunately, he is a kind and patient person who
politely nods and says “uh huh” while I involuntarily involve him
in selecting my favourite looks to wear on a vespa, and for braving the
interview you’ve ever had?
landing me my first cover, and I was so insanely excited to be part of the
magazine in another country – it was pretty amazing. There is always something
very special about your first.
advice you’ve ever been given?
meal before you go swimming.
rule(s) do you live your life by?
fighting for. And edit to clarity – fashion, interiors, your words…
the most important tip you can give PR pros?
worked with great PR people and I’ve always appreciated when they tell me what
I need to hear, not necessarily what I want to hear. Also I am always super
impressed when they remember names!
experience you’ve had with a PR pro? We love to hear about #wins.
bought for a television appearance was not a bad decision and in fact a
worthwhile investment piece for my wardrobe. Cashmere really is timeless, lol.
makes you instantly look amazing.
love seeing what’s going on in other countries and get a lot of inspiration
from that. Right now I am also re-reading Rebecca for the second time, and am
guilty of choosing my knitting project over my half-finished copy of Infidel.
place on earth?
friends, a great glass of wine, and good food and conversation.
and Chris Court. I am so astounded with the creativity that they both exhibit
in the work they do with styling, development and photography.
app (or whatever you are downloading these days)?
new Christmas app that helps you with shopping and wrapping.