Gracie Carroll is a blogger and freelance writer who covers lifestyle, culture, fashion, beauty and events. After completing the four year Fashion Communication program at Ryerson, she packed up and moved down to New York City to intern in the fashion department of Teen Vogue magazine.
After six months in NYC, Gracie hopped across the pond to London. Following some PR work and online writing, the stars aligned and she met with the Executive Fashion Editor of ELLE UK for a fateful coffee which turned into a role at the magazine – assisting their fashion features director.
always want to be in the media? If not, what other careers were on the horizon?
kid I hoped to be a supermodel, but as I got older that changed to wanting to
work for a magazine. Magazines always appealed to me because I thought they
were one great place where I could combine my love for fashion, photography,
writing and art direction. When I was a teenager I also tossed around the ideas
of being a lawyer, doctor, bartender and/or VJ.
you like to be five years from now?
for people getting started in your industry?
harder once you get them. The lessons you learn while interning, not to
mention the connections you can make, are often far more beneficial to you than
your education, or what school you went to. A lot of it comes down to who you
are, and who you know – along with your talent, of course. Living and
working outside of Canada, not one person ever asked where I went to school. It
was about what I was bringing to the table.
your favourite media outlets, not including your own?
interview you’ve ever had? Worst?
last year. It was also fun to chat with Anna Dello Russo on the phone back in
London – I’ve still got her number in my iPhone contacts!
you’ve ever been given?
do you live your life by?
dreams come true.
most important tip you can give PR pros?
sense for the publication. It’s a waste of everyone’s time and will help you
lose credibility very quickly.
experience you’ve had with a PR pro? We love to hear about #wins.
weekend. I told a Calgary PR I wanted to visit a spa and a restaurant for lunch
before I flew out the next day. Within two hours she had me booked and
confirmed with a full itinerary and transportation sorted. Aside from answering
any questions I had, or solving any problems I’d created, she completely left
me alone to enjoy the experience – bliss.
guest since grade four.
app (or whatever you are downloading these days)?
show you’re most looking forward to?