Fashion-able: Fred Perry

It’s getting warmer and we are starting to plan fun outdoor activities again – playing tennis and golf, sailing on the lake, walking in the park and, of course, we need to look cute when we do it.

Distributed by our lovely client, Standard Apparel in Canada, Fred Perry has chic, wearable and preppy pieces for the spring/summer season for women, men and kids.

Dating back to the late 1940s, the Fred Perry brand was born when Austrian footballer Tibby Wegner approached tennis champion Fred Perry with an idea: to invent the very first sweatband. Now the iconic heritage brand carries sports-inspired and camera-friendly apparel, footwear, bags, scarves, accessories and more.

Classically pretty looks for ladies:

Casual looks for the gentlemen:
 Adorably smart looks for kids from the brand new children’s unisex collection:

To top it off, Fred Perry has joined up with Vice Magazine to offer a sweet prize package: three-night hotel accommodation, airfare from anywhere in Canada, two VIP tickets to Pop Montreal music festival and a $250-gift certificate to Fred Perry. This is a contest we sure would like to win. Enter to win at *Update: the contest has now closed! Best of luck to those of you who entered, 😉

For more information, visit: or call 416.538.3733. Fred Perry is located at 964 Queen St. W. in Toronto. Select merchandise is available at other store locations across Canada. 

We’re really excited about our brand-spankin’ new blog.

Heard It On The Fourth Floor is all about the things we love, people we dig and places you need to know about. Oh – don’t forget about our stellar giveaways, celebrity interviews and PR tips and tricks. We’re a savvy bunch who like to share!
Our posts will include styling tips to make you Fashion-able. 

You’ll get to Meet Our Team and Meet Our Clients

We’ll chat about things we love and hate in Rants and Raves

We love to eat and will share delicious places to nosh in Yum, yum.

Media, Darling is a weekly Q&A with a media member, talking about important do’s and don’t’s when it comes to PR and pitching. Valuable for both junior and seasoned PR pros alike.

Be the first to know – meet us on the fourth floor. And bring your friends.