Best On The Fourth Floor posts from 2011

For our last post of the year, we’ve put together a round-up of some of our favourite and most-read posts from the last 12 months. We have had almost 175,000 page views since we started in the summer of 2010 thanks to you. Fist pump. xo

Our first Media, Darling of 2011, Sasha Tong, was fun to interview, and her post full of good advice and insider secrets is our most popular to date. 

The snowboarding vs. skiing debate raged in our office in February, when we went head to head with each other to see which snow sport reigned supreme. The verdict? Find out here.

Back in March, we went to visit a brand new little resto that opened just around the corner from us called 416 Snack Bar. We chatted with owners Dave and Adrian, and have literally been back almost weekly to sample their tasty wines and homemade snacks. It really is our Cheers.

We eloquently expressed our rage regarding biking in the city in April, since we’d just taken our trusty steeds out of winter storage and were still getting used to the new “war on bikes” era ushered in by Mayor Ford. We hate to say it, but things didn’t really change for the better when it comes to biking downtown. Maybe in 2012?
We were excited when PR maven Kelly Cutrone stopped by the fourth floor in May, to give us some advice (and record a funny video with our own Matt Austin, a former Power Ranger). 
Delicious cooking made an appearance on the fourth floor in June, with a delicious fiddlehead and ramps recipe, complete with quinoa. Yum.

Our appreciation for art increased with our trip and subsequent post about the Abstract Expressionism exhibit at the AGO, featuring Mark Rothko, Jackson Pollock and others. 

Lazy summer days gave us plenty of time to ponder email etiquette, so we put those thoughts on screen and generated a strong response. People have opinions about email etiquette.

We checked out the brand-new Black Hoof cocktail bar. Needless to say, we were impressed with the clever and careful concoctions. 

TIFF was busy and exciting, and we celebrated our favourite moments and memories from a festival that were full of encounters with talent, great music and fun after-parties (in between all the work!).

Immediately after TIFF, we dove into fashion with LG Fashion Week Beauty by L’Oreal Paris. Guests really brought their style, so we snapped shots of our fave looks. 

We got our craft on at Miracle Thieves and created some clever and sassy pumpkins. 

Finally, we closed out 2011 strong with our very successful step-by-step ballerina bun post. If you see these pretty hairstyles around the city, and want to DIY, read this

Thanks again for reading, commenting, tweeting and subscribing. It means a lot. We have some fun things planned for 2012, so keep on coming to visit us on the fourth floor. Happy and safe new year to you all. xo


City Living: Miracle Thieves

One of our favourite things about living in a big city like Toronto is finding those unique, magical spots that make you feel right at home the moment you walk in. Across from the northern edge of Trinity Bellwoods Park is a place just like that called Miracle Thieves.

Photo from Blog TO.

Miracle Thieves is the brainchild of Jennifer Maramba and Tiffany Naval and is best described as a ‘creative space’. On any given day, Miracle Thieves wears a number of different hats including that of a retail store, art gallery and community arts space. Their mandate is to “facilitate the growth of the individual’s creativity, while also serving as a platform for Toronto’s emerging creative economy.”

Since their opening in mid-July, Miracle Thieves has hosted a number of workshops open to the general public. They have varied from jewelry making to makeup application to visual branding. Inspired by all these creative endeavours, some of the girls from the fourth floor organized a pumpkin diorama workshop. On a sunny Sunday just before Halloween, we scooped out pumpkin guts, painted with glitter and channeled our creativity into pumpkin masterpieces. 

Our @bigail‘s pumpkin masterpiece.

The ladies at Miracle Thieves made the coordination of the workshop seamless and easy. We simply sent them our harebrained idea (“Here’s a craft! Now, how do we make it?”) and they created a custom workshop for us. If you just want to play around and connect with your inner child, Miracle Thieves also holds Open Studio on Wednesday evenings. At this pay-what-you-can craft night, activities range from creating greeting cards and collages to collaborative, interactive art projects. Stop by one night and find your inner craft.

Miracle Thieves is located at 249 Crawford St. Visit their website for more info or find them here on Twitter and Facebook